The SaaS Revolution Show

Reversing Freemium with Michael Litt

Episode Summary

Coming to you live from Dublin where we just wrapped the fourth SaaStock flagship conference, this week's episode is a live interview we recorded with Michael Litt, Co-founder and CEO of Vidyard. This interview was part of the Podcast stage, where we hosted a plethora of podcasters who interviewed our speakers.

Episode Notes

Coming to you live from Dublin where we just wrapped the fourth SaaStock flagship conference, this week's episode is a live interview we recorded with Michael Litt, Co-founder and CEO of Vidyard. This interview was part of the  Podcast stage, where we hosted a plethora of podcasters who interviewed our speakers. 

Less than a month ago, Michael did something out of the ordinary. While many entrepreneurs start with a Free software offering, then scale into launching Pro and Enterprise solutions, he did the opposite. What happens when you flip the traditional freemium model on its head? What challenges did his company face in scaling this way? How did the team react? How did the market respond? Alex digs into all of these and more.

When Michael is not bringing leading video-based technologies to market, he serves as a general partner of Garage Capital, a seed-stage fund focused on Super-Cluster companies looking to expand their networks into Silicon Valley. 

Hope you enjoy this live show with him. We have three more live episodes coming in the next few weeks.